Q&A with Our BC Music Video Winning Team for Falling for the Evening

Written by TELUS on Monday August 31, 2015

The third installment of STORYHIVE has come to a close – but that’s not the last you’ll hear of the Music Video Edition!

After months of hard work and stiff competition, two winners have been selected: Falling for the Evening (Vancouver) and Mercy (Calgary).

We had a chat with each winning team to find out more about them and their experience with STORYHIVE.

This is the first of two interviews with our Music Video winners, featuring STORYHIVE Project Lead Evan Bourque, of the Falling for the Evening team. Stay tuned to hear from Laura Combden of Mercy.

Q. How did you get started in music videos?

Falling for the Evening (Evan Bourque): Dwight Jantzi and I from Thoughtbox Visuals started out by filming any kind of videos we could and we just became known as the guys who made videos in our group of friends. We were lucky in that many of our friends are really talented musicians who needed music videos, so we started making videos for them and eventually other bands noticed our work and began contacting us.

Q. What’s your favourite music genre?

EB: Depends on the day really, but anything with a catchy synth line will usually do it for me.

Q. What was the inspiration behind your music video?

EB: We wanted to create a video that was visually awesome, while enabling a group of people to do something they wouldn’t normally get the chance to do. Every day we got more inspired by the artists and their work. It was the artists that really drove the whole project to success.

Q. What did you learn through STORYHIVE?

EB: This project really showed us how much a group of dedicated people who share a vision can achieve in a short amount of time. It was incredible to see how all the artists came together and completely transformed the house. It also really confirmed how integral working with a solid team is.

Q. What was the most memorable moment working on this project?

EB: Lifting a burning piano 25 feet in the air then dropping it into a pool won’t soon be forgotten. Like many of the shots we filmed, we only had one chance to get the shot. As a director you hope for as many takes as necessary to get a shot so it was a true “I really hope this works” moment. In the end it turned out great. We were all really happy with the shot.

Q. What’s the one thing you think people applying to STORYHIVE should know?

EB: STORYHIVE provides a really great chance to do something you might not typically be able to do. I think it’s important to really take advantage of that, and think big. It gave us that freedom where we could aim high and not worry about how to fund our idea, which is usually one of the biggest hurdles in video production.

Q. What’s your top tip for someone looking to get into the music video world?

EB: Having a strong concept is probably the most important thing; that and having a good plan in place for properly executing your concept. I think that’s more important than the technical side of a production (which camera to use, etc.). Ideally you’d have a great concept that’s shot really well, but personally I’d rather watch a great concept shot on a mediocre camera rather than a poorly conceptualized video that looks amazing.

Q. What’s next for you?

EB: We’re currently planning for the next Golden Ears music video. We kind of set the bar high for ourselves with the Falling for the Evening video, so the pressures on to come up with something equally as awesome, which is exciting.

STORYHIVE is a Kickstarter-inspired online platform where local content creators can pitch their video project ideas for a chance at grant funding from TELUS.

The Digital Shorts Edition, open to residents of B.C. and Alberta, is now accepting submissions until October 11. We’re calling on all creators, including filmmakers, artists, directors, writers, performers, and animators, to push the limits and pitch out-of-the box and genre-bending ideas. Check out this video to see what it’s all about, and enter your pitch now. You could win up to $10,000 to produce your digital short, training and mentorship from industry professionals and get distribution through TELUS Optik TV on demand!

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Hive Talk: Voting Starts Today For The Top Two Music Video Winners! Q&A with Our Alberta Music Video Winning Team for Mercy